Make sense of the user journey
Prove ROI from CTV and OTT
SKAN success with Conversion Hub and more
Unify cost & revenue reporting
All your data in one place
Boost efficiency with smart alerts
Build dynamic audiences
Optimize campaigns at scale
Block fraud in real time
Strengthen data security
Control your data location
Privacy and security
Random Logic Games: Reduced operational costs by 40%
Duolingo: Boosted LTV and Day 7 retention
Mobile app trends: 2023 edition
Mixed Media Modeling Guide
User Retention Guide
Gaining visibility with VTA eBook
The ultimate user acquisition arsenal for mobile app growth
Learn how to develop the ultimate mobile user acquisition strategy for apps, from organic efforts and tactful advertising to measurement and optimization.
Becoming a SKAN 4 Expert
Do's and Don'ts for Measurement Success
Case Study: Adjust x GaneshaSpeaks
Learn how Adjust helped Indian astrology app GaneshaSpeaks increase its marketing efficiency by 15%, return on ad spend by 25%, and budget efficiency by 20%.
Case Study: REPLUG x Halbestunde x Adjust
Adjust and REPLUG helped sheet music reader app Halbestunde increase iOS campaign installs by 140% and revenue by 400% with the 6-bit conversion value model.
Case Study: Affinidi x Adjust
Adjust helped Affinidi increase in-app events post signup by 76%.
User retention: How to successfully keep users and grow your app
Want to learn how to increase user retention? Read our guide to mobile app user retention, complete with benchmarks, top tips, and examples.
Play to win: Using gamification to give your app an unbeatable edge
Get actionable gamification tips for integrating game-like elements into your app and advertising campaigns to increase engagement and retention rates.
Adjust x data.ai: Mobile app trends 2023 Japan edition
Explore the exciting opportunities in Japan's mobile app market with our insights on gaming, e-commerce, and fintech apps - and the growing impact of CTV.
View-through attribution: A mobile marketer's playbook
Get insight into the entire journey to install/engagement by strategically implementing VTA. Learn how channels impact each other and where to allocate budget.
Exploring INSEA’s mobile app landscape
Ready to tap into the power of one of the largest consumer bases in the world? Get exclusive insights into India’s and Southeast Asia’s mobile app landscape.
Media mix modeling (MMM): The app marketer’s handbook
A complete guide to marketing mix modeling, including marketing mix modeling vs. attribution and how to build a media mix model and best practices.
Case Study: Adjust x Moloco x Jam City
Jam City uses Adjust to measure effectiveness of using Custom Product Pages in Moloco-powered user acquisition campaigns.
© 2023 Adjust GmbH. All rights reserved